Menelisik Fenomena Online Buzz pada IPO Saham Teknologi

In recent years, the initial public offerings of technology companies on Indonesia Stock Exchange have drawn great interest investors. However, difficulties arise in assessing valuation a relatively new company, hence retail investors may turn to other fundamental factors such as sales growth and issuing size with online media become source information forum for discussions. These activities are increasing ahead IPO, causing high buzz phenomenon. This study aims examine effect growth, stock underpricing. Using path analysis techniques sample 23 stocks that conducted IPOs between 2000 – 2022, this research found higher will generate buzz. unable find evidence significant relationship buzz, underpricing The limited can be used consideration further opportunities IPO sectors larger population. It is also interesting conduct both quantitative qualitative various market conditions enrich literature company IPOs.